Optimizing your 404 error page is very important for a better website usability, better user experience and to retain your visitors. Today I’ll write about how to optimize your 404 error page. If you are using Thesis WordPress theme, it’s pretty easy to do the same. What is 404 error 404 error page informs visitors that [...]
How To Reduce Website’s Bounce Rate – The Definitive Guide
How to reduce the bounce rate of your website? – Tips, Tricks & Guide to reduce website’s bounce rate Recently I was working on one of my client website (self hosted WordPress site) and came to some definite conclusions about certain ways to reduce the bounce rate of a website. Reducing bounce rate is also [...]
Web strategy – What calls to action are useful for a website to get more leads?
Every website has it’s own call to action. But the question that confuses many webmasters is ” What calls to action are useful for a website to get more leads?” Well, first of all, let me explain what ‘calls to action’ is. Calls to action is the ultimate job done you want your audience to [...]


