Articles by Debajyoti Banerjee

About Debajyoti

Debajyoti Banerjee is the Founder and CEO of Seven Boats Info-System Pvt. Ltd. - A full service digital marketing company in India. Debajyoti is an experienced SEO expert and Internet Marketing consultant from Kolkata, India. As a web entrepreneur and online marketing strategist, he is helping many companies to transform their businesses to the next level of success by 1) making their websites convenient, interactive and immediate; 2) helping them to reduce cost and increase efficiency; 3) making their websites more flexible and 4) helping them to get more global customers.

How to utilize personalized social recommendations for small business

Business And personalized social recommendations Some times back, consumers are recommended to purchase products or services, form acquaintances, family, salespeople, and perhaps even from celebrity endorsements on TV or radio. But now they are also following many social websites. Here the web offers vast access to a variety of products and services. So, now the [...]

The Importance of Market Research for Start-Ups

Market Research is the backbone for any business. Once you fail to do it, your business has thin chances of winning the fierce competition. It isn’t for no reason that larger companies and brands are investing great deal of time and efforts before investing millions of dollar in a market. Such researches allow you to [...]

Brand Building or SEO: What Your Business Require?

No one can deny the necessity of both SEO and brand building for a successful business. However, these two priorities do not always align well, especially for the small businesses. In fact, optimizing a site for brand keywords to achieve higher search ranking will hardly be helpful in creating online brand awareness, as the search [...]

Google Panda – What, When and How [Infographic]

Internet marketers and SEOs are now almost aware about the latest Google search algorithm change, which is named as Google Panda. Google Panda was first rolled out in February 2011 and then there were many updates. Google Panda affected many websites which have thin or spammy content and even the content farms. But since it’s [...]

Managing Your Online Reputation

Online reputation is all about what people are talking about you. And by people we mean everyone – your customers, fans, brand evangelist, ex-employees etc. So the first thing that you need to know is what your reputation is in the market. How people are seeing you or your company, products and services? Is there [...]

Spice Up your Link Building Services

Link building is monotonous, and every search engine guy will agree to it. There are the endless numbers of directories, blogs and forums, social networking sites, bookmarking sites, link pages, and business profiles that you need to work-on to gain expected results. To make things more interesting you need to have a strategic approach to [...]

Common SEO mistakes

Nobody said optimizing a site for search engines is easy, yet many think getting traffic to a website can be achieved simply by a few submissions and advertisements. In fact, many fail to recognize the importance of SEO in driving traffic to a site, which may lead businesses to make catastrophic decision from SEO’s point [...]

How To Add Google +1 Button To WordPress Without Plugins

Today I’ll share a small tip on how to add Google +1 button to WordPress without any plugin. Google recently launched Google plus one button (Google +1 button) for social recommendation. How to add Google +1 button to WordPress without any plugin: Go to your header.php and immediately before , place the following code: Then [...]

How To Get Links Naturally – Natural Backlinks – Link Building Tips

Today I’ll discuss about how to get links naturally. Getting natural backlinks is never so easy unless you follow these natural link-building tips. Natural link building is developing your site in a way that people start linking to your site spontaneously. This is also called link baiting. The link building techniques have changed a lot [...]

How To Add Widgetized Header In Thesis For Banner Ads

Today you find here the tips on how to add a header widget in Thesis theme for placing your 468X60 banner ads or 468X60 Google adsense. Making widgetized header in Thesis is pretty easy. You just need to follow the following steps. Go to your WordPress admin dashboard Go to Thesis settings Select ‘Custom File [...]